Are you wasting money buying products for cats?

Cats are not like human retail consumers
Cats are not like human retail consumers

We see things differently to cats 😉 – of course; but an area where this simple statement applies very strongly is in commercial products for cats. There is a huge market in cat products of all kinds: colorful toys that do extraordinary things, cat trees that are very intricate and cosy and cat beds that look wonderfully comfortable to us. But…

We see these cat products through the consumer-orientated lens of human eyes. They are manufactured for the use of cats but also, and importantly, to catch our attention. We are the buyers. The first task of the manufacturers and sellers is to get us, the retail consumer, to buy the thing. Therefore it has to look attractive to us. The second and less important objective for the sellers is to please the cat.

This amusing and well made video supports that proposition. “Cat Logic” is the wrong title. For me, it should be “Illogical Human”.

Have you experienced the situation where you like the look of something for your cat but are reluctant to buy it because in the back of your mind you think, “will he use it?”.

Are you wasting money? Cats don’t see attractive (by human standards) toys, they see a place to hide and feel secure (bed or tree) or prey (cat toy). You can make toys and beds very easily from house waste.

I am no exception. I’d rather buy a fancy toy than make one! Pathetic really but very human nonetheless.

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