What is the reasoning, psychological or otherwise, that makes McVities think kittens can sell chocolate biscuits?
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Kittens in advert

Sandy has the right answer when she says: It seems as if advertisers have caught on that if they have kittens or cats in their ad, they’ll get the viewers attention, so it doesn’t matter whether the product is chocolate, … please continue reading

Marketing jewellery with the help of cats
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I think I like this, although I expect some cat lovers won’t. The photograph is, of course, copyright protected so I admit to being naughty in publishing it here but…it is interesting (complaint?: please comment). The is one of a … please continue reading

Marmite Advert: Distasteful Animal Rescue Parody?
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The new Marmite advert is getting lots of unforeseen publicity which I am sure Unilever are pleased with as they now own the UK company making Marmite. This is a very clever advert. It is amusing. However, it does parody … please continue reading