Japan’s New Hello Kitty Bullet Train (Pictures)

This is a cute Hello Kitty train. It is very unusual, perhaps unheard of, to conceive of the idea of styling and entire train on a fictional character produced by the Japanese company Sanrio. It looks as though the only people who’d want to use it are pre-adolescent school girls with pink satchels. It’s actually a Shinkansen bullet train built by the West Japan Railway Co. Ltd.

The train debuts on 30th June. It’s aim: to revitalize regional communities. The train model is the 500 series Shinkansen bullet trains. Hello Kitty is ‘a perpetual 3rd-grade student who lives outside London’ (Wikipedia). The range of Hello Kitty merchandise is extensive: school supplies and stationery to purses, dolls, greeting cards, stickers, clothes, televisions, accessories, toasters, home appliances, massagers, and computer equipment.

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