A Michael Broad Blog
There is a discussion about the balance between the adverts and the content on news and content websites. A lot of people think that adverts are intrusive and shouldn’t be there at all. The adverts can irritate some readers. But I think that content websites like this one should be advertising platforms with the …
A research study indicates that cats can effectively be used in what they call “prevention-focused” products and services whereas dogs are better employed to help promote services and products which are “promotion-focused”. The latter are products and services such as stock investment and sports cars whereas the former are services such as insurance and …
Cats have been used extensively in advertising. A specific poster got me onto the subject. It is not strictly advertising in the sense that we know it but using a fierce black cat to promote the United States Tank Corps in 1917. The military was recruiting to fight in the First World War. The …
In 2010 a UK betting business, Paddy Power, made a distasteful television advert which shows blindfolded footballers playing football. One of them viciously kicks a black-and-white who had wandered onto the playing field. The cat ends up in a tree. It’s done very flippantly and as joke. However, in light of the well-known criminal …
https://youtu.be/j2Zkcg5kAQI Sandy has the right answer when she says: It seems as if advertisers have caught on that if they have kittens or cats in their ad, they’ll get the viewers attention, so it doesn’t matter whether the product is chocolate, cars, clothes, toys, or electronics, etc. they’ll use whatever works, and cats are …
Cat lovers, indeed anyone who respects animals, are up in arms about a YouTube advert put out by the National Lottery in which they show a woman fixing a poster of her lost cat on a lamppost followed by the caption “No Chance”. Then the advert claims that there is a one in four …
A heady mix for the ladies (some ladies – I shouldn’t generalise) of cats and shoes. These are Vogue photographs and although it is not stated by Vogue, as far as I know, the cats are purebreds in my opinion and I have, for the fun of it, identified the breeds. I can’t identify …
The new Marmite advert is getting lots of unforeseen publicity which I am sure Unilever are pleased with as they now own the UK company making Marmite. This is a very clever advert. It is amusing. However, it does parody the work of the RSPCA in the UK when carrying out their duties in …
