By Elisa Black-Taylor
A Japanese pet supplement company is now marketing wine for cats. If you want a bottle for that special feline, you’d better hurry, because only 1000 bottles are being marketed.

B & H Lifes is the Japanese pet supply and pet food manufacturer company marketing the wine for cats, called Nyan Nyan Nouveau (nyan is Japanese for “meow”). The wine doesn’t contain any alcohol, so you don’t have to worry about your kitten becoming a cat alcoholic. Instead, it’s made with juice from Cabernet Franc wine grapes, vitamin C and catnip.
Nyan Nyan Nouveau went on sale October 15, Japan Daily News reported. The cost is equivalent to $4. This is same company that produces Wan Wan Beer for dogs. I’m not sure whether any bottles remain for sale.
B & H Life realizes cats don’t drink liquids because of taste. This is more of a marketing ploy to increase company sales since the well known human tipple “Beaujolais Nouveau” will be celebrated at one minute past midnight on the third Thursday in November. They’re hoping the eccentric will choose to celebrate with their feline companion.
Japan is the second largest consumer of wine in the world, following Germany.
I Googled B & H and came up empty-handed as far as information about this company. There are a lot of news media sources reporting the new cat wine being available, but no information on this company or where you can purchase a bottle for your cat.
Hmmmmm….I wonder whether the taste would entice the cats human companion to try a bottle? Catnip has many uses in the US. The tea is often given to babies with tummy troubles. Wine grapes sound tasty, and with vitamin C added, it’s possible this could become a “health drink” for humans. I wonder whether the company has considered that possibility?
This wine for cats falls under “weird news” on the internet. It would be interesting to do a follow up to learn whether the drink has medicinal possibilities.
Would you purchase a bottle of Nyan Nyan Nouveau for your cat? I don’t believe I would, but I’d love to try it out as an experiment. My guess is the product would either help with sleep or perhaps boost the immune system. There are horse products that are now used by humans (Mane ‘n Tail), so the idea of drinking cat wine is interesting.
What do the readers at PoC think about any of this?
Elisa
Associated: Nyan Cat is a Chartreux
I found this site about grapes and raisins for cats. Cause kidney failure.
http://www.vetstreet.com/care/human-foods-that-are-dangerous-for-dogs-and-cats
I can’t find a definitive answer from a vet but one vet site states that “pets manage to get sick from eating grapes and raisins (the toxic element has not yet been identified)”.
This is the site:
http://www.petmd.com/blogs/dailyvet/2009/July/13#.UmFN-iSE70g
I’ll guess. This product has been labelled in a way that indicates it is for cats but the word “wine” has been used liberally. It is not wine but a liquid that a cat might drink but probably won’t.
It is back to the “Beaujolais Nouveau” concept. It is all hype.
Yes grapes ARE toxic to cats and it is a stupid thing to make wine for cats anyway. Cats only need to drink water, it’s good for them, they don’t need wine to celebrate anything.
Whatever next!
Yes, absolutely. My Charlie rarely drinks water.
The Japanese do have a certain style all of their own. Trust them to come up with this.
LOL. This made me smile because it is right and it shows how much more in tune with cats you are compared to a pet supplement company!
Companies who manufacture cat products are not really empathetic to cats because they are more concerned with other things – money. It is people who live with cats and who love them who are truly empathetic.
It’s not like cats haven’t been poisoned before by products made for cats. Remember the tainted cat food from China? I have a friend who lost a kitten from that and it so traumatized him that the animal died from something he gave it that he will not get another cat, even though he’d be a fabulous cat caretaker and he feels as badly as any of us over the number of cats killed in shelters– but he just can’t get over what happened, and who can blame him?